5 ways to deal with your trouble in getting initial environmental job interviews

By Gregg McLachlan
WorkCabin.ca

You apply. And apply. And you apply some more. But it's always the same result: No job interview.

Here are five quick ways to take stock of your eco career and job search approach in Canada.

1. Are you being creative enough in how you approach the market? Would a graphic resume be an alternative to a traditional resume format? Would a video resume be a value-added way (providing a link on resume) of complementing your resume? Or how about a podcast? These are just some of the ways creative job seekers can show their unique enthusiasm about a potential job. In a competitive market, you have to think about how to give yourself an edge. These are not the only ways to stand out. But they are potential ideas.

2. Be a sponge for feedback. You may be missing something. Hey, it happens. Ask others what they think. Ask for honest feedback about your resume, cover letters, etc.

3. Re-examine the jobs you are applying to. Did you really meet the qualifications? Or, realistically, was the job likely targeting someone with more experience? Use your perception. It is often accurate. It really helps to take stock of the jobs you have been applying to. This will help you determine if you have a pattern of applying to jobs that exceed your qualifications. If so, it may be time to re-examine your target jobs.

4. Is your resume passing the 30-second test? HR usually determines in 30 seconds or less whether your resume warrants further reading. Your resume may be a snoozer from the get-go. Are you emphasizing your selling features? You are a product. Make sure you're telling HR why they should be sold on you.

5. Continue to work on building your networks. Social media is a big key here. Join groups. Ask questions. Interact. Share what you know. You are a brand. Work hard to build your personal brand as an environmental professional across your networks. Create a target list of about 25 organizations and businesses. Find them on social media. And then begin the process of gradual engagement (you never start a full-court press I need a job approach!).On social media, especially, the contacts you build frequently have the inside scoop on jobs that will be opening within their organizations and businesses. The effort you put into building relationships both online and offline can pay off. But it takes time.

Gregg McLachlan is the founder of WorkCabin.ca. He is also a member of the Professional Association of Resume Writers and Career Coaches.